Sale of Uptrends to ITRS Group (TA Associates)

Sector(s)
TMT
Deal type
Sell your business
Date
October 2020
Countries involved
Benelux, United Kingdom

Client

Uptrends is a monitoring platform for companies of all sizes. They build innovative software that helps clients to optimize the uptime and performance of their website, APIs and servers, and get alerted immediately when something goes wrong.

Deal

Capitalmind has advised the shareholders of Uptrends in a 100% sale to ITRS Group, platform company of TA Associates

Parties

Lead team

  • Ron Belt

    Ron Belt

    Managing Partner Benelux
  • Pim Mulder

    Pim Mulder

    Manager Benelux

About the deal

Uptrends was sold to ITRS Group, a platform company of TA Associates. They build innovative software that helps clients to optimize the uptime and performance of their website, APIs and servers, and get alerted immediately when something goes wrong. ITRS Group acquired Uptrends to expand their website, API and server monitoring offering.

ITRS Group acquired 100% of the shares from the shareholders of Uptrends. ITRS Group provides real-time monitoring and analytics for financial services as well as helping their clients through their digital transformation journey to prevent outrages and maximize efficiency. ITRS acquired Uptrends product as an important addition to what they already offer and a way to expand their website, API and server monitoring offering.

Guy Warren, CEO at ITRS said: “With a combined experience of almost four decades, Uptrends has huge strength in synthetic and real user monitoring, while ITRS is serving some of the most demanding requirement of enterprise clients.”

Niels Brinkman, CEO at Uptrends, added: “We are very excited to become part of the ITRS family and see this as a logical next step for continuing the growth of Uptrends.”

What we did

Capitalmind advised the founding partners (also shareholders) of Uptrends throughout the sell-side process, with:

  • Price negotiations;
  • Managing due diligence;
  • Coordinating legal documentation phase.